Boral's Strategic Products

• Cement:
  Blue Circle Southern Cement;
  
• Boral Asphalt:
  Brand name: Bitupave. This is a 'hotmix' bitumen for driveways, road surfacing etc.
  
• Boral Besser Masonry Ltd:
  Premixed Concrete Brand name: Boral. This is transported in cement mixing trucks with the Boral Logo on the side. Concrete bricks and blocks. Home Slabs: Pouring house foundations is an important percentage of business. Boral is also a major supplier of concrete for high-rise buildings. Competition: Pioneer and CSR
  
• Boral Brick:
  Bringelly Clay Pavers also sold through selection centres and as Midland bricks (distribution in NSW, ACT, QLD, VIC, WA);
  
• Boral Country:
  Boral Quarry Products' raw material is delivered to crushing and sorting stations. Sellers of sand, river gravel, rock, aggregate. Delivery can be arranged.
  
• Boral Australian Gypsum Ltd
  
• Boral Gas:
  Boral is the second largest onshore oil and, especially after buying Sagasco in 1993 for 800 million dollars, gas operator in Australia. In 1995 the energy division contributed 28.6% of Boral's operating profit. Boral are expanding their energy division in Australia to offset fluctuations in the building industry. LPG gas is supplied to approximately 400,000 customers in Australia, New Zealand and the Pacific. Boral has oil and gas producing assets in the South Australian Cooper Basin, South West Queensland gas projects, the Western Australia Beharra Springs Project and the Amadeus project in the Northern Territory.1

  LPG Gas outlets for automobiles:
  Caltex Service stations have by far the greatest number of Boral LPG outlets, but other chains also stock it occasionally.

  LPG bottled gas for homes:
  Boral offers a gas bottle exchange service through many other businesses such as general stores in country areas. To get a rent free cylinder you must sign a three year warranty that says you will only use Boral Gas. The main potential market competitor in the event of a boycott is Elgas.
  Natural gas:
  Boral Energy owns and operates reticulation which supplies natural gas to over 370,000 customers in South Australia and Brisbane as well as owning the Gas Corporation of Tasmania. Boral also has a chain of stores selling everything that uses LPG gas such as cookers, barbecues, gas fridges and Rheem hot water heaters.
  

• Boral Timber:
  Extensive lists provided by Boral of their retail timber outlets across Australia are available. Boral Timber is often stamped "Boral Timber" and comes as cladding, decking, panelling, flooring, structural timber (framing, joists, trusses), architraves, cribwall, boards, and CCA treated poles. Available in eleven native hardwood species: Blackbutt, Blue Gum, Brush Box, Grey Box, Iron Bark, Killarney Ash, New England Oak, Spotted Gum, Tallowwood, Turpentine, Victorian Ash, Jarrah and Tasmanian Oak:
  Risby Staightline and Risby True Line are brand names for Tasmanian hardwoods (Distribution: NSW, ACT, QLD, VIC, SA, TAS, WA);
  Embossed Rustic Parquetry: Parquetry
  Airthrust George Hudson: Parquetry
  Duralam: Laminated timber
  Hancocks Timber a leading pine processor in QLD AND NSW, now owned by Boral
  
• Boral Tyres:
  Boral is a distributor for several brands of tyres: Bandag, Barum, Kuhmo, Uniroyal, Michelin, BFG Goodrich. Bandag Manufacturing is 100% owned by Boral.
  
• Boral Elevators
  
• The Gas Connection:
  This chain sports the Boral logo and sells everything that uses LPG gas such as cookers, barbecues, gas fridges, Rheem hot water heaters. These are useful stores for outdoor types and the environmentally conscious and often the only one of their type in the region.
• Plasterboard and other related items:
  Brand names: Boral Plasterboard; Unispan; Wet Area Board; Wet Area Firestop; Shaftliner Plasterboard, Windsor (dado panels, cornices, decorative ceilings); Basebond 60; Basebond 90; various other plastering accessory materials (distribution: NSW, ACT, QLD, VIC, SA, TAS, WA);
  
• Pool Products:
  water/chlorine/salt resistant concrete and pavers;
  
• Roof Tiles:
  Boral Concrete Roof Tiles; Montaro Roof Tiles( distribution: NSW, ACT, QLD, VIC, SA);
  
• Windows:
  Brand names: Boral and Wunderlich Windows (50% owned by Boral) (distribution: NSW, ACT, QLD, VIC, SA)
  
• Woodchips:
  Sawmillers' Export Pty Ltd (NSW);
  
• Forest Resources (TAS)
  
  

  International Strategic Markets

  Boral operates a wide range of operations in Europe, Asia and across the US. There are considerable opportunities for pressuring Boral via associated companies overseas. Associated companies are often much more susceptible to consumer and investment activity than the larger parent.

  North America:

  In America bricks and rooftiles are Boral's biggest sellers. Boral is now the leading brick manufacturer in the USA with plants operating in fourteen locations.

  Bickerstaff Clay Products Company: the fifth largest clay brick company in the USA and has a national market share of 8%;

  Isenhour Brick Company: Salisbury, North Carolina. Boral has indicated its intention to buy this company;

  Gypsum: The Boral plasterboard plant at Briar Gypsum, Arkansas, produces two million square feet of plasterboard per day.

  Flyash: Boral is the leading marketeer and distributor of flyash in the USA: part ownership of Monex Resources Inc., a leading distributor of flyash in the mid Atlantic, south and central USA. Western Ash Company is a further subsidiary.

  Controlled Entities:

  • Boral Industries Inc.;
  • Boral Gypsum Inc.;
  • Boral Concrete Products Inc.;
  • Mission Tile;
  • United States Tile Co.;
  • California Lifetile Inc.;
  • California Tile Inc.;
  • Western Ash Company;
  • Boral Bricks Inc.;
  • Baltimore Brick;
  • Claycon Transport Corp.;
  • Cascade Culvert Corporation;
  • STI Holdings IncAmadeus Inc.;
  • FBR Inc Boral Ash Inc.;
  • WAC Holdings Inc.

  Mexico:

  • Western Ash Company de Mexico.

  American Samoa:

  • Boral Gas American Samoa (controlled entity)

  Europe:

  Masonary, bricks, rooftiles, quarries, flyash , lytag. In 1995 sales increased 17.5% and profits more than doubled in Europe.

  United Kingdom

  Controlled Entities:
  • Boral UK Ltd;
  • Calverton Products plc;
  • L&M Minerals Ltd;
  • Boral Edenhall Concrete Products Ltd;
  • Llan Concrete Products Ltd;
  • Boral Edenhall Transport Ltd;
  • Pozzolanic Lytag Ltd;
  • Lytag Ltd;
  • Piphurst Ltd;
  • Aztec Haulage Ltd.

  The Netherlands

  Controlled Entities:
  There are four clay brick plants servicing Dutch markets as well as increasing sales in Germany;
  • Boral Investments BV;
  • Boral Industrie BV;Boral Nedusa Baksteen BV;
  • Boral Nedusa Transport BV;
  • Hollandse Duitse Steenfabrieken BV;
  • Boral Doorwerth Straatschteen BV;
  • Vlamovensteenfabriek Doorwerth BV;
  • Vlamovensteenfabriek Koppenwaard BV;Steenfabriek Heuff BV;
  • Grondexploitatie Timmer BV;
  • Verkoopkantoor Doorwerth BV;
  • Steenhandel Doorwerth BV;
  • Steengroothandel Hofman BV;
  • Smeijers en Voortman BV;
  • Smevo Beheer BV;
  • Steenhandel Oost Nederland BV;
  • Maatschappij Tot Exploitatie Van;
  • Onroerende Goederen Twente BV.

  France:

  • Boral Industries SA

  Germany:

  • Mallis brickworks for markets in Hamburg and Hanover and East

  Germany;

  • Roof tile plant in Riesa;
  • Dresden: Concrete roof tile plant;
  • Kindisch quarry supplying hardrock granite aggregates to the Dresden region;
  • Teschendorf quarry supplying sand and gravel aggregates to the Brandenburg/ Berlin region;
  • Dortmund: Calcit Quarry;
  • North Rhine Westphalia: Five brick plants;
  • Bavaria: Straubing and Langenzenn: Roof tile plants providing for sales in Controlled Entities;
  • Boral Industrie GmbH;
  • Boral Dach-Produkte Dresden GmbH;
  • Boral Dach-Produkte GmbH;
  • Boral Keramik Wand und Boden GmbH;
  • Boral Calcit GmbH & Co KG;
  • Boral Resources GmbH;
  • Boral Kies, Sand und Recycling GmbH;
  • Boral Advent Beteiligungs GmbH;
  • Boral Mallis GmbH;
  • Boral Mecklenburger Ziegel GmbH;

  Poland:

  • Jankowa brick plant: a marketing programm is currently underway which involves establishing a distribution network in Western Poland, as well as seminars and literature for architects, builders etc; Controlled Entities:
  • Boral Polska Spolka zoo
  • Cook Islands:
  • Boral Gas Cook Islands Ltd.

  Fiji:

  • The Fiji Gas Co Ltd.

  Asia:

  Concrete, quarries, gypsum, timber, windows.
  According to the Financial Review, plasterboard will be the central platform for Boral's anticipated growth in Asia.

  Indonesia:

  • Pt Jaya Readymix: (Brand name - Jayamix);
  • Pt Petrojaya Boral Plasterboard -the huge factory is in Gresik, Surabaya and supplies Jakarta. The size and output of the factory is about to be doubled. (Brandname - Jayaboard) According to the Financial Review, Boral has just committed itself to 65.8 million dollar joint venture in a new plasterboard plant.

  Hong Kong:

  • Onoda Hong Kong Ltd.

  Malaysia:

  • Boral Parcon (Malaysia) SDN, BHD.
  • Boral Concrete (Malaysia) SDN. BHI
  • Westaflex SDN. BHD.
  • Wembly Gypsum Products SDN. BHD.
  • Qualimix SDN BHD.RCM SDN BHD

  China:

  • Contracts have been signed for a new joint venture to supply gypsum from Tongling County to Boral's recently-announced 50 million dollar plasterboard factory in Shanghai.

  Singapore:

  • Boral Investments Pty Ltd;
  • Boral Building Services Pty Ltd
  • Juralco Asia (1993) Pty Ltd

  Taiwan:

  • Boral Tuwu Elevator Co. Ltd.
  • Marshall Islands
  • Controlled Entities:
  • Boral Gas MEC Inc.

  Netherlands Antilles Controlled Entities:

  • Boral Gas N.V.

  New Zealand:

  • Boral Industries Ltd;
  • Boral Gas Industries Ltd;
  • Boral Acrow Ltd;
  • Boral Aluminium Building Products Ltd;Boral Building Technologies Ltd;Gerrard Nominees Ltd.

  Panama

  • Sagasco Southeast Inc.

  Papua New Guinea:

  • The Glass and Aluminium Suppliers Pty Ltd;
  • Boral Acrow (P N.G.) Pty Ltd;
  • Boral Gas (P.N.G.) Pty Ltd;
  • Sagini Pty Ltd.

  Solomon Islands:

  • Boral Gas Solomons Ltd.

  Tonga:

  • Boral Gas Tonga Ltd.

  Vanuatu:

  • Boral Gas (Vanuatu) Ltd.

  Western Samoa:

  • Boral Gas (Western Samoa) Ltd.
  
  

  Boral Business Addresses

  Head Office:
  Level 39, AMP Centre, 50 Bridge St, Sydney, NSW, 2000.
  GPO Box 910, Sydney, NSW, 2001.
  Ph 02 220 6300;
  Fax: 02 2336605
  International +61 2 220 6300
  
  Boral Timber NSW
  Ph: 02 735 5500
  Fax: 02 604 0284
  
  Allen Taylor NSW
  Ph: 0649 28 2644
  Fax: 049 28 3040
  
  Allen Taylor QLD
  Ph: 074 47 6288
  Fax: 074 47 6365
  
  Forest Resources -
  Tasmanian Board Mills
  Ph: 003 94 7303
  Fax: 003 94 7100
  
  Boral in the News
  Communications Manager
  Anna Farr
  Lvl 38, 50 Bridge St Sydney 2000
  Ph: 02 220 6470
  Fax: 02 233 3725
  

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